MEDIA + PARTNER KIT
GRASSROOTS RACING · MEDIA · TECHNOLOGY · COMMUNITY

Built around
the people racing.

Pitmark Racing Co. is an independent motorsports brand rooted in western Pennsylvania. We build racing media, community relationships, apparel, and Pitmark Racing Tools (PRT) around a simple idea: the people, teams, tracks and communities doing the work deserve useful coverage and useful tools.

RACING MEDIA

Racing Desk

Race results, schedules, track news, driver and team stories, corrections, interviews and racing-culture coverage. Pitmark prefers direct, verifiable information from the people actually involved.

RACING TECHNOLOGY

PRT

Pitmark Racing Tools is our independent iRacing companion platform. Early Access development spans race-night overlays, telemetry, driver analysis, league tools and broadcast workflows.

GRASSROOTS RELATIONSHIPS

Drivers + Teams

We actively look for rookie seasons, new-class moves, family teams, comeback stories and smaller programs worth following before everybody already knows their name.

RACING CULTURE

Brand + Store

Pitmark apparel and products are built around racing identity, local-track culture and the people who keep showing up. “Leave your mark.” is the core idea behind the brand.

WHAT PITMARK COVERS

From local pits to sim grids.

Pitmark starts with grassroots racing, but the audience is not boxed into one class or one discipline.

Dirt Late ModelsSprint CarsModifiedsStock CarsShort TrackSports CarsiRacingLeaguesBroadcastingTracks + Series
HOW WE WORK

Useful beats flashy.

People first.

We care about the story behind the car, team, track or project — not just the logo sheet.

Real information.

We verify facts when practical and would rather leave something out than invent a detail.

Real media.

For race coverage, verified real photos and official assets come first. We do not fabricate fake driver or race-action imagery.

No forced partnership.

Most relationships begin with conversation, coverage, feedback or simply staying connected.

FASTEST PATH

Tell us what lane you’re in.

Structured intake means less back-and-forth and gets the right opportunity into Pitmark’s pipeline quickly.

CONTACT

Justin Olson · Pitmark Racing Co.

Western Pennsylvania · justin@pitmarkracing.com · pitmarkracing.com

LEAVE YOUR MARK.